CA Indosuez Switzerland


Content editor H/F

19 July Genève, Geneva Perm

Revision of all content currently produced to boost our commercial effort (editing, updating, proofreading or  summarising)
Revision of translations in English and French
Analysis and review of the content produced by the Investment Intelligence team and other experts
Re-adaptation of this content for use on a wide range of publications and media
Ensure that all content is attractively written and accessible to the target audience
Oversee and manage the tone of voice of the content produced, to be in line with the style of our Bank while ensuring continuity and consistency throughout  all assets (print and digital)
Ensure global content production is suitable for our international Clientele
Review of articles for different internal channels and global intranet platforms (e.g.
success stories, staff interviews, events reports, strategic articles)
Work closely with graphic designers to ensure a cohesive relationship between copy and design
Support the Communication Directors in developing the new content strategy (traditional and digital) in order to identify the formats best suited to foster greater engagement with our audience
Writing new marketing content and articles to improve the promotion of our products / services such as new institutional brochurewhare
Generation of new content ideas based on current trends to provide an additional edge over our competitors
Capacity to gather news & stories ahead of the curve in order to inform and advise best content solutions
Content development following our Wealth and Beyond Summits
Coordination with the webmaster in Paris to ensure the publication of new content
Coordination with the webmaster in Paris to ensure monitoring of user engagement and web traffic
ROI analysis to improve production and optimise impact
Support for writing media content (press releases) and/or guidance documents
Back up of PR Manager (follow-up of the PR activity/interaction with PR agencies)
Liaison with PR Manager to offer a content flow that is always current and interesting

• At least 5 years experience in a content editor role or similar with a strong track record in writing for different media and audiences

• Understanding of the opportunities and challenges of the Wealth Management sector as well as its regulatory requirements

• Understanding of financial products and services

• Interest in the financial markets

• Experience as financial journalist a strong plus

• University Degree or equivalent in English literature, journalism, public or international relations, economics, marketing or comunication