Swisslinx

Financial director / Consolidation

★★★★★

Digital business data analyst (m/f)

28 November Kanton Zürich, Zurich Perm

On behalf of our client, an international insurance company in Zürich, we are recruiting a Digital Business Data Analyst to reinforce their Business team.

In this role, you will conduct a variety of customer behavior analysis and develop recommendations for the business, generating added value for controlling future marketing activities.

Main responsibilities involve:

• Carry out analyzes on campaigns, e-commerce performance and usability;
• Digital Business and Marketing support in optimizing digital activities and campaigns;
• Create, maintain and send reports, as well as, develop and maintain dashboards for different stakeholders;
• Development and maintenance of the web analytics landscape (Webtrends 10 / Webtrends Infinity, Tealium iQ, Tableau);
• Participation in projects to ensure digital measurability;
• Development of technical web analytics implementations, briefing developers and testing development results;

Required qualifications:

• Minimum of 2 years’ experience in Digital Analytics and/or Web Analytics;
• University degree or advanced training in the digital sector is an advantage;
• Extensive knowledge of digital marketing and knowledge of business administration;
• Analysis and optimization experience of digital sales channels;
• Practical experience in using Web Analytics Tools and Enterprise Tag Management Systems (i.e,, Adobe Analytics, WebTrends, Tealium iQ, Ensighten)
• Experience with data visualization software (i.e., Tableau, Qlick, or Tibco Spotfire);
• Statistical training, knowledge in the area of predictive analytics and modeling, as well as experience with R or other statistical software;
• Understanding common web technologies and emerging digital trends;
• Fluency in German and English, additional knowledge of French and Italian is an advantage.

Do you think this could be an ideal position for you?
If you possess the above skills and attributes and are interested in this challenge, then please send your full CV to patricia.santos@swisslinx.com .

We look forward to hearing from you.
For further information and additional opportunities please visit our website: www.swisslinx.com

Swisslinx AG
Patricia Santos
+41582681051